Junior Achievement of the Ocoee Region recently launched its seventh JA Company Program at Polk County High School in Benton. The JA Company Program provides aspiring teen entrepreneurs with the …
Junior Achievement of the Ocoee Region recently launched its seventh JA Company Program at Polk County High School in Benton.
The JA Company Program provides aspiring teen entrepreneurs with the skills and real-world experience to become the entrepreneurs of tomorrow.
"The JA Company Program gives students the opportunity to play a greater leadership role in the process with volunteers encouraging them to find their voice and spark the entrepreneurial spirit," said Jennifer Pennell-Aslinger, president of Junior Achievement of the Ocoee Region.
Now digitized, the JA Company Program includes 13 new modular experiences as part of a blended-learning approach that offers groups of students the opportunity to understand the steps involved in launching their own businesses while learning the basics of entrepreneurship, financial literacy and business success.
Students create and run their own business, experiencing all aspects of the process from brainstorming to market testing to the marketing, sale and distribution of the product.
"They have the opportunity to apply concepts used by this generation’s entrepreneurs, such as e-commerce and crowd-funding," said Pennell-Aslinger. "The students at PCHS sold ads to be placed on their product. These ads actually were used to fund their company and offset the costs of their product — 'Bleacher Blockers.'"
Bleacher Blockers are portable seat cushions that may be used at any school event. The students of PCHS created Bleacher Blockers to provide comfort to parents, grandparents and other fans while also encouraging school spirit at both home and away games and other school events.
At the end of the 13-week program, the company is liquidated. If the company makes a profit, students then get to decide what to do with their net proceeds.
The JA Company Program is Junior Achievement USA’s longest running program, beginning in 1919 with the founding of the organization. Today, nearly half a million students globally flex their entrepreneurial spirit each year with the JA Company Program.
To learn more about JA Company Program and inquire about how to bring it to local schools, visit www.juniorachievement.org/web/ja-ocoee or call 423-614-8777.
Junior Achievement of the Ocoee Region empowers the future through volunteer-delivered programs for students in kindergarten through the 12th grade. These programs foster work readiness, entrepreneurship and financial literacy skills, and use experiential learning to inspire students to dream big and reach their potential.
With the help of volunteers, JA students develop the skills they need to experience the realities and opportunities of work and entrepreneurship in the 21st-century global marketplace.
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