New Hope Pregnancy Care Center is hosting its second annual Diaper Drive throughout the month of April, to help build up its stores of diapers that are distributed to not only New Hope mothers, but …
New Hope Pregnancy Care Center is hosting its second annual Diaper Drive throughout the month of April, to help build up its stores of diapers that are distributed to not only New Hope mothers, but also anyone demonstrating a real need for them.
Called April Showers, because New Hope needs to be showered with diapers this April, the drive will stock up New Hope’s nearly depleted stores of diapers. While all diapers up to Size 5 are being accepted, at the moment, they are in most desperate need of newborn size and size 5.
According to Sandee Williams, client services manager at New Hope, an average baby uses 2,500 diapers and 5,000 wipes per year.
New Hope mothers can get up to six diaper bundles per month, equivalent to 72 diapers, which is only a week’s worth.
“The diapers save New Hope clients $20 per month, or $240 per year,” Williams said.
Last year, New Hope sent out $8,500 worth of diapers. All diaper brands are accepted, the most popular being Pampers and Huggies.
Diapers can be donated at various businesses around Cleveland in addition to bringing them straight to New Hope. These include: Children’s Orchard, Valley View Baptist Church, Food City (McGrady Drive), Food City (Ocoee Crossing), CrossNet Baptist Network, Award Realty, Cooke’s Food Store and First Baptist Church.
The diapers are running so low because of the large number New Hope donates each year. The company also supplies diapers for victims of disasters, as many organizations such as Red Cross will refer local victims to New Hope for baby needs. While these instances are rare, they are yet another reduction of diaper stores.
New Hope director of operations Beth Henderson says mothers who can’t even supply basic needs for their babies often feel depressed, which can have a significant, long-term psychological effect on them. The fact that at least 60 percent of New Hope’s clients are below the poverty level is another stressor contributing to these mothers’ anxiety.
“There are social programs for formula and other baby needs, but none for diapers, so that’s another reason why this Diaper Drive is so important to us,” Henderson added.
Children normally wear diapers until 18 months to two years’ time, with some going beyond this time. Since diapers are expensive, most large diaper companies like Pampers or Huggies offer discounts on their websites.
One donation spot, Cooke’s Food Store, is selling “diaper bags” filled with diapers that cost $5 and will be placed near the cash registers for customers checking out to purchase.
Henderson stressed how their goal for this year is either to beat their previous year’s donations, or to get a year’s worth of diapers overall.
She added how it’s beneficial to the community at-large to have healthy families, which is what New Hope is in the business of preserving.
New Hope’s clients are 5.7% black, 70.2% white, 20.6% Hispanic and 3.5% other.
“If we can supply them with these needs, then they’re freed up to address other needs they have. We want the rent to be paid; we want the groceries to be purchased; and we want the children and parents to be taken care of,” Henderson said.
Offering a “hand up, not hand out” approach, she added how every one of their New Hope parents — the ones taking advantage of the diapers they provide — are part of the company’s Earn While You Learn parenting class program, and are thus earning these diapers. The parents are also earning Baby Bucks through the programs, which can be spent in New Hope’s donation store, which features car seats, cribs, clothes, formula, etc.
Delaney Walker, New Hope director of advancement, stated that anyone interested in learning more about New Hope can come visit the facility and be given a tour if they call in advance, as they’re happy to show what donations are being used for.
According to its 2018 Annual Report, New Hope provided 102 ultrasounds, 138 pregnancy tests with 104 being positive, hosted 1,105 client visits and had 269 unique clients and 194 new clients.
Of its clients, 61.2% are single, 31% are married, 4.5% are separated and 3.3% are divorced. Of these clients, 33.7 percent are 20-24 years old.
“The most common reason people consider an abortion is a sociodemographic one,” Walker explained. “These are people who are concerned they won’t have enough materials or support to have this baby. This is another reason these diapers are important. If people want to help, then donate diapers, because the impact of these diapers goes far beyond their initial use. When clients realize the capabilities of New Hope, they themselves are given hope.”
New Hope’s staff encourages everyone to drop off diapers at any of their conveniently placed locations around Cleveland. For more information, go to www.clevelandtnpregnancy.com or check out its Facebook page. New Hope is open Monday through Thursday from 9 a.m. to 5 p.m. It can be reached at 423-479-6683.
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